Strategy & Marketing Track
Built case analyses across pricing, market entry, consumer behavior and growth strategy, with presentations designed for executive-level decisions.
An MBA student turning messy business questions into sharp hypotheses, customer insight and decisions worth acting on.
An MBA portfolio run like a decision room: concise evidence, visible thinking and a clear point of view.
I'm pursuing an MBA with a focus on strategy, marketing and analytics. My work sits at the intersection of customer behavior and commercial problem-solving.
I enjoy case competitions, market research, go-to-market challenges and projects where the answer is not obvious at the start.
No generic percentage bars: skills mapped as a practical MBA toolkit.
Issue trees · competitive positioning · scenario planning
Segmentation · positioning · customer journeys
Excel · dashboards · KPI interpretation · financial reasoning
Storytelling · stakeholder alignment · team facilitation
Academic and practical milestones that show how my business perspective has evolved.
Built case analyses across pricing, market entry, consumer behavior and growth strategy, with presentations designed for executive-level decisions.
Worked in a cross-functional student team to size a new market, prioritize customer segments and develop a launch recommendation.
Strengthened finance, operations and analytics fundamentals while learning to communicate quantitative insight through concise business stories.
Miniature case rooms: context, tension and the decision I would make.
Mapped demand signals, channel economics and customer willingness-to-pay to recommend a phased city-cluster launch.
Designed a willingness-to-pay framework for a subscription product.
Used a customer journey lens to prioritize retention interventions.
Open to internships, live projects, case teams and conversations around strategy, marketing and growth.