Growth Strategy · 01
Reframing a crowded café market.
Mapped customer segments and competitive signals to propose a differentiated positioning route for a neighborhood café brand.
Segmentation · Positioning · Go-to-market
MBA Student · Strategy · Marketing · Business Analytics
I turn curiosity into business moves.
An MBA portfolio built around market thinking, structured problem-solving and the habit of turning messy questions into clear decisions.
MAYA MEHRA / PORTFOLIO / 01
Learning at the intersection of people, numbers & possibility.
Learning at the intersection of people, numbers & possibility.
01 · The story
I like the space between a market signal and the decision it creates.
Learn. Frame. Test. Present.
As an MBA student, I'm developing a cross-functional toolkit spanning marketing, finance, operations, strategy and analytics. My portfolio focuses on practical business thinking rather than a list of subjects.
NOW
MBA · Business Management
Building perspective across strategy, consumer behavior, finance and decision-making.
FOCUS
Strategy & Marketing
Exploring positioning, segmentation, growth opportunities and customer-led business choices.
STYLE
Structured Curiosity
Ask better questions, make the evidence visible, communicate the recommendation clearly.
02 · Selected casework
Ideas with a point of view.
Academic and concept projects presented as miniature business stories: the question, the insight and the move.
Consumer Insight · 02
Why students switch.
Survey-led exploration of decision triggers, price sensitivity and experience gaps.
Research · Synthesis
Business Analytics · 03
From spreadsheet to signal.
Built a simple KPI story that turns raw operating data into a concise management view.
KPIs · Excel · Storytelling
12business cases explored
6cross-functional subjects connected
18presentations & pitches
1curious mind, still learning
03 · Toolkit
A toolkit that keeps growing.
No percentage bars. Capabilities are shown as a living set of working tools rather than artificial precision.
Business StrategyMarketing FundamentalsConsumer ResearchFinancial AnalysisExcel & DashboardsPowerPoint StorytellingMarket ResearchPresentation & PitchingTeam CollaborationProblem SolvingData InterpretationLeadership Mindset
04 · Open channel
Let's turn a question into a case.
Interested in strategy, marketing, analytics or an MBA collaboration? I'd love to exchange ideas and learn from the conversation.
✉ maya@example.com
☎ +91 98670 55506
◈ Mumbai, IN