I build alignment before artifacts, then use evidence to make the next decision smaller, faster, and more valuable.
I turn ambiguity into momentum.
A cinematic product manager portfolio built around the product loop: discover, decide, deliver, learn. I align customer signals, business bets, and exceptional execution.
The roadmap is never the product. The outcome is.
Fluent in the language between teams.
Product strategy
Vision, bets, market framing, positioning.
Discovery
Interviews, JTBD, prototypes, opportunity mapping.
Growth
Activation loops, experimentation, lifecycle design.
Analytics
North-star metrics, cohorts, funnels, decision dashboards.
Delivery
Prioritization, roadmaps, rituals, risk management.
Leadership
Narratives, executive alignment, team coaching.
Three bets. Three different clocks.
PulsePay onboarding
Reframed activation around first successful transfer, pairing journey research with a lean experiment sequence.
SignalDesk expansion
Built a usage-to-value model that connected product-qualified accounts to sales timing and lifecycle moments.
Atlas permissions
Turned fragmented access rules into a coherent platform capability with a staged migration path.
A track record of making the next move obvious.
Northstar Labs
Own portfolio strategy across acquisition, activation, and platform foundations; partner with design and engineering leadership on quarterly bets.
Arc & Field
Led growth and core workflow products from discovery through launch, building an experimentation culture across three squads.
Common Thread
Shipped customer-facing workflows and analytics capabilities while establishing a lightweight research and prioritization practice.
A loop, not a ceremony.
Find the tension
Talk to customers, inspect behavior, map constraints, and identify the smallest valuable problem.
Choose the bet
Align on outcome, evidence, risks, non-goals, and what must be true for the bet to work.
Ship the learning
Sequence the work around customer value; keep quality high and scope honest.
Change the map
Read the signal, share the story, and update the roadmap with what reality taught us.
Have a product knot to untangle?
Tell me what you are building, what is stuck, or what decision is next. I will bring a product lens and a clear first question.